Archive for the ‘Tiger Woods’ Category

Gamers lose interest in Tiger Woods

Thursday, July 22nd, 2010

Tiger Woods was stood down by his sponsors, Gillette, Accenture, TAG Heur, General Motors and AT&T after the news of his several affairs became public knowledge.

Gamers appear to be the next in line to desert the golfing star, even though the publisher of this gaming franchise, Electronic Arts, has stood by him so far.  An anonymous games retailer states that sales of  Tiger’s latest game Tiger Woods PGA Tour 11 have gone down by 60 – 70%.   Electronics Arts admits that this could be due to his not-so-brilliant golfing performance of late.

US sales figures are similar, showing that first-month sales of Tiger Woods PGA Tour 11 were down 68 per cent on all platforms from the previous version a year ago.

The full text of the article is available here.