Archive for the ‘twitter’ Category

OnSport co-founder gets new investors, ready to launch site in February

Thursday, December 19th, 2013
Photo credit; Barry Skeates on Flickr

Photo credit; Barry Skeates on Flickr

Pat MacFie, co-founder of OnSport and a partner at Socialize Group, recently snagged two investors for his startup social media platform at the NZ Angel Investment Showcase at the Icehouse.

MacFie sat down with the New Zealand Herald last month to talk about his vision for OnSport, saying the company’s goal was to build a sports media business of global significance.

“Our goal is provide our customers with a way to make money from every tweet or post and every member of their community,” he told the newspaper.

MacFie said investors liked the scalability of the business model and the fact that they’re solving a really big problem that’s particularly relevant to the current era of the social web.

The OnSport co-founder said the company plans to spend the new investment money on business development, signing up athletes, teams and ad partners.

The OnSport site launches in February.

To read more about this story, click here.

Using social media to promote your business

Wednesday, October 19th, 2011

An article over at stuff.co.nz explores how to successfully market small businesses using social media.

Nicole Coughlin-Smith, managing director of the Institute of Online Business says,

“it’s vital businesses get their social media strategy right from the outset. The power of social media is phenomenal, and businesses should be thinking through their objectives and putting robust systems and policies in place so they can get the most out of their online marketing.

“My recommendation would be to invest in a Facebook page dedicated to your business, a Twitter account where followers can see instant news and updates, and a YouTube account which is an ideal platform to show how-to tips or product testing videos to potential or current customers.”

You can read more over at stuff.co.nz

Facebook overtakes Microsoft in UK, Google still on top

Tuesday, June 28th, 2011

Whilst Google is still the most popular website in the UK, Facebook is now in 2nd place, overtaking Microsoft related websites (MSN/WindowsLive/Bing).

A report from online measurement body UKOM/Nielsen has found, for the month of May,

  • Facebook attracted 26.8 million visitors
  • Microsoft wasn’t too far behind, on 26.2 million visitors
  • Google was the clear leader however, with 33.9 million visitors
  • Twitter had 6.1 million visitors
  • While LinkedIn had 3.6 million visitors

You can read more over at stuff.co.nz