Kiwi businesses do better online

A year long MYOB report into New Zealand’s e-commerce economy has shown that the economy could grow by 5 percent if every Kiwi business had a website.

The report of more than 100 businesses found less than a third of local businesses have their own website, and only 9 percent of those sell online.

MYOB’s general manager Julian Smith said,

“Much of the developed world is looking for and buying from businesses online. Even locally 66 per cent of customers research a business online before making a purchase.”

“Unfortunately, despite that massive demand, the majority of local businesses are nowhere to be found in the global online economy.”

You can read more over at the nzherald


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