Posts Tagged ‘Facebook’

Using social media to promote your business

Wednesday, October 19th, 2011

An article over at stuff.co.nz explores how to successfully market small businesses using social media.

Nicole Coughlin-Smith, managing director of the Institute of Online Business says,

“it’s vital businesses get their social media strategy right from the outset. The power of social media is phenomenal, and businesses should be thinking through their objectives and putting robust systems and policies in place so they can get the most out of their online marketing.

“My recommendation would be to invest in a Facebook page dedicated to your business, a Twitter account where followers can see instant news and updates, and a YouTube account which is an ideal platform to show how-to tips or product testing videos to potential or current customers.”

You can read more over at stuff.co.nz

A guide to the new Facebook

Friday, September 23rd, 2011

As some of you will have no doubt noticed, Facebook has undergone a bit of a makeover recently.

If you’re struggling to find your way around, good news. An article over at stuff.co.nz has a rundown on some of the new features.

You can check it out here.

Facebook overtakes Microsoft in UK, Google still on top

Tuesday, June 28th, 2011

Whilst Google is still the most popular website in the UK, Facebook is now in 2nd place, overtaking Microsoft related websites (MSN/WindowsLive/Bing).

A report from online measurement body UKOM/Nielsen has found, for the month of May,

  • Facebook attracted 26.8 million visitors
  • Microsoft wasn’t too far behind, on 26.2 million visitors
  • Google was the clear leader however, with 33.9 million visitors
  • Twitter had 6.1 million visitors
  • While LinkedIn had 3.6 million visitors

You can read more over at stuff.co.nz

Microsoft treads into privacy mindfield

Friday, June 11th, 2010

Microsoft has bravely decided to go where Google and Facebook have tread before….

Microsoft’s bing.com social networking site also searches other websites including Twitter and Facebook for users’ information, thereby increasing the amount of potentially private information which is available about a user.

It has been careful to blog, however, that “For non-fan pages, we only surface popular shared links from Facebook users in the aggregate form, and only from users who have set their status updates to be shared with ‘everyone.’ No names or photos, or even the text in the update associated with the link are published — just the link in aggregate.”

To see the full article, click here.