Archive for October, 2011

Using social media to promote your business

Wednesday, October 19th, 2011

An article over at explores how to successfully market small businesses using social media.

Nicole Coughlin-Smith, managing director of the Institute of Online Business says,

“it’s vital businesses get their social media strategy right from the outset. The power of social media is phenomenal, and businesses should be thinking through their objectives and putting robust systems and policies in place so they can get the most out of their online marketing.

“My recommendation would be to invest in a Facebook page dedicated to your business, a Twitter account where followers can see instant news and updates, and a YouTube account which is an ideal platform to show how-to tips or product testing videos to potential or current customers.”

You can read more over at

Offline Google Mail

Tuesday, October 11th, 2011

Anick Jesdanun has revealed his thoughts on Offline Google Mail, a new offering from Google.

Much like using a normal email client, Offline Google Mail allows users to view & compose emails whilst offline. When you come back online, your emails are automatically sent.

You can read more over at

Advice to keep older people safe on line

Tuesday, October 4th, 2011

Privacy Commissioner, Marie Shroff, has announced the launch of a new resource which will assist elderly people in staying safe online.

Marie Shroff said “Like everyone else in the community, older people are vulnerable to scammers and hackers and need to be careful with their personal information.”

You can access the resource at